Monday, April 20, 2009

Rooftop




Imagine the biggest art gallery in the world. Fly from artwork to artwork with the help of Google Earth. Rooftop is art and aid for 1We foundation. The art projects are created to beat poverty and support local aid projects in all the places where artworks are realized. A campaign where companies and local social initiatives come together and get a worldwide exposure.

Schoolmilk


Mailing concept for schools.

Wednesday, February 4, 2009

Sea Shepherd Conservation Society


No money for the media and only 10.000 dollars to produce a spot. To get founder Paul Watson out of jail this spot was produced with a well known volunteer: Martin Sheen. The strategy to put famous people in the campaign resulted in lots of attention on TV and in the leading newspapers. Watson was freed after three months of jail and continues his struggle against illegal whaling.

North West Airlines


How to communicate the largest number of connecting flights?

TOYS"R"US News.



The developed concept resulted into new TOYS"R"US characters and the production of 25 different spots with news about hot products and the best prices. Customers where stimulated to buy their toys out of town in the big warehouses of TOYS"R"US. Toys news, presented by toys.

Bark a song!


Viral concept for a Helpdog foundation. Create your own barked song online and send it to friends and family.

Friday, December 12, 2008

Hit and Run



How can you attract the attention of press, public, advertising agencies and magazine publishers for a brand?
A hit and run gallery team shows the brand's images on every possible spot where targetgroups are situated. Interesting for theatre's, cool fashion brands, art excibitions and more.. Contact Viral Affairs at viralaffairs@gmail.com for more information.

Monday, November 3, 2008

Refugee life saver


If a refugee has the possibility to cross the sea with a simple selfmade life jacket his chances will increase to survive the dangerous voyage. With rubber parts of a inner tube and empty water bottles a low cost life jacket can be produced within half an hour. Simply by cutting parts of the inner tube and fold them round the bottles to create a shape with three air compartments for the back and three for the front of the refugee's body. Other parts of the inner tube can be used to fold round the arms. Using less bottles will probably work as well.

Friday, October 31, 2008

Young Photographers


Create funding for people who desperate need it. Young Photographers can help in its own way: give people the means to develop their talents and the chance to produce photographs which can be used for different purposes. Young Photographers: photostock agency-aid project-community-shop.

Friday, September 19, 2008

The ballet concept





Campagne zoekt balletgezelschap.

Sunday, August 10, 2008

Jacques Loup



Jacques Loup (Loup means wolve) is the most luxury shoeshop of the French Côte d'Azur. Some examples of recent advertising proposals.

The Lost Puppet Campaign.


Lose thousands of labeled and talking puppets in the mainstreets of the big cities in Holland. Lose them near TV- and radiostations, near publishers of the big newspapers. Guerilla marketing and PR results in a campaign for streetchildren which stands out of the crowd.

Campina


A life size boardgame on schoolyards. A way to amuse children and to create a bond between a milk brand and schools.

Tennis Direct



Play tennis where you want, when you want. Select your tennis equipment online, wait for fast delivery ..and tennis immediately.

RICH agency. The modelagency of the poor.


Cinderella, My Fair Lady...sources of inspiration for a today's fairytale: a modelagency for the poor developed for people who never dreamed of being a model to escape poverty.

REVU magazine


The well written and exciting articles of the Dutch men's magazine REVU give readers the impression of being right in the middle of the news. Outdoor advertising / magazine ads.

Clearwater Foundation.


This 3d screensaver turned the computer into an aquarium and cleaned the inside of computerscreen. Sportfishermen who supported the foundation got this funny cleanmachine for their computer to be reminded on regular base of an organisation who takes care of the water quality of lakes and rivers in the Netherlands.

Giant mountainbikes


A normal streetsign in a unusual environment shows the real character of Giant mountainbikes.

Schoolmilk


A promotion for schoolmilk turned into a successful campaign and two advertising prices.

Sunday, July 13, 2008

Those Crazy Guys From Holland




Developing housestyle.

Friday, January 4, 2008

Animal hats


My designs of animal hats were sold in large warehouses for the benefit of different animal related foundations in the Netherlands.

Last will

A flowershaped leaflet explains the importance of putting 1We in the last will.

Centraal Beheer insurances


The largest terraces of 40 different cities in the Netherlands were not amused - and a little later - amused by this terrace-act. This form of live advertisment explains that if you have problems and you need assistence you simply have to to call Centraal Beheer. Nominated for the Dutch Art Directors Club Festival.

Dogvertising


How to create attention with a micro budget for a dog related foundation? Real dogvertising..

Rover 600


Position Rover Cars as automobiles with status. A phonetical approach of the outdoor campaign added an 'upper class' image.

British Airways


Design newsletter.

1We


1We- A World Idea, an international operating foundation and broadcast company has promotionteams who have to stand out of the crowd. This is the way how.

Wednesday, November 23, 2005

WWF Ringtones


Hmm.. animal ringtones. Thats fun!

Rover


Position the Rover 600 and 800 series as gentlemen's automobiles.

Landrover


What do you get if you mix a 'business car' with a 'family car' and a 'leisure car'?